Dave Ford Does Earth

Posted by Dave Ford

Coffee and I have had an interesting roller coaster ride of a relationship over the last 10 years. We’ve had highs and lows, ups and downs, and a fair amount of shakes. Last year I actually stopped drinking coffee (and soda) completely for an entire year. It definitely feels good from an energetic level to not wake up “needing” something to get you going. 

But on the other hand, I feel like I work 80 times harder when I drink coffee. And right now I need to be firing on all cylinders and producing maximum output. I do not think it is an exaggeration to say that the B.E team is working 60-70 hours a week right now. My business partner Warner easily drinks 8-10 cups of coffee a day. I wonder where the United States of America would be without coffee. I actually experimented with not drinking coffee the second half of July–just to see how I held up without it. It was good to get the caffeine out of the system, but I missed the daily coffee rituals (as well as the productivity) I have established surrounding my drinking habit.  Dunkin Donuts Iced coffee is the source of most of these rituals. On Saturday and Sunday mornings, I walk down to the D and D–then head off to drink it and hang out by the fountain in the Stuy-town Oval (where I live in the East Village). I pretty much love starting my days in this matter.

In addition, it would be helpful for the business if I could figure out how to perform on less levels of sleep. Yeah, that would be really nice. I guess on top of this I would also like to be able to fly, have x-ray vision, and the ability to breathe underwater. And time travel… Yes, time travel would be extremely helpful. 

But, I think for now I’ll wander down and get a cup of coffee. And then maybe go to a Yoga class… And then come back and do some more work and hope the neighbors are quiet. 

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